Wednesday, October 19, 2005

Living up to their name

WDUN | Chapter 11 files for Chapter 11
The bookstore company that once used the slogan "prices so low, you'd think we were going bankrupt" has filed for Chapter 11 bankruptcy and will be closing its Gainesville store, among others.

Chapter 11 Bookstores says on its Web site that the filing is "an effort to better serve its customers and strengthen its overall business operations."
I bet they wish they'd called it "Insanely Profitable Bookstore" now.

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